The Blog of Frances Cole Jones

Best-selling Author / Corporate Speaker / Business Expert

Archive for the ‘How NOT to Wow’ Category

Dear Tiger, “I’m sorry’s” Only Please

We’re all familiar with the phrase, “Regrets Only,” on invitations: it’s the fast-track way party planners of sought-after events let us know that since it’s likely we’re coming, there’s no need for further action unless, in fact, we aren’t. Perhaps this is the reason I find Tiger Woods’ use of the phrase, “I regret those [...]

Victimhood is Powerful- but it Doesn't Wow

This past weekend, some young chums of mine (10 and 7) took part in a lifeguarding clinic. One of the elements practiced was how to signal to a guard that you were in need of assistance. To do this, they were instructed to tread water, wave their arms over their heads, and yell, “Help!” After [...]

Eliot Spitzer's apology

According to UCLA professor emeritus Albert Mehrabian, when evaluating public speaking people only remember 7% of the words you say; 38% of your impact comes from your tonal quality and 55% from what your body is doing while you are speaking. As the author of “How to Wow: Proven Strategies for Presenting Your Ideas, Persuading [...]