While your business environment might not be the markets of Morocco, where haggling over a head of lettuce or a cab ride is expected, negotiation is simply a part of doing business anywhere in the world. Not only is it critical in establishing the best terms for your services, but you want a good deal [...]
Real estate agents often tell sellers to have bread baking when potential buyers come calling—the idea being that this “grandmother’s kitchen” smell makes “a house a home,” thereby stimulating fantasies of the picture perfect life you’ll have once you live there. Cinnabon and Subway do the same thing by leaving the doors of their business [...]
Originally published on AOL Jobs on Jun 30th 2010. The Formula for Selling Anybody, Anything, Any Time Here’s the thing: Sometimes we’re selling our ideas, sometimes we’re selling our products and, these days, many of us are selling ourselves as the best candidate for the job. With this in mind, here’s the proven formula for [...]
Published on UpStart Advisors Blog: Frances Cole Jones is the founder of Cole Media Management, a consultancy that prepares clients for television and print interviews, IPO road shows, and investor pitches. She’s also the author of How to Wow: Proven Strategies for Selling Your (Brilliant) Self in Any Situation, and The Wow Factor: The 33 Things You [...]